GCC has been studying eco-designing packs for a long time, from standards to sample sizes, from bottles, tubes to stick, always holding eco-responsible packaging close to heart. For today, consumers are more environmentally minded than ever before. 37% of Millennials check packaging labels for sustainability, and 52% of consumers are willing to pay upwards of 10% more for products with sustainable packaging.
Over 2017-2022, volume sales of plastic are expected to continue to grow globally, according to Euromonitor. Within these plastic types, PCR plastic is supposed to represent a growing share, particularly in more developed markets.
Post-Consumer Recycled Plastic (PCR) uses pre-consumer recycled materials, which are materials that are recycled or utilized after the manufacturing process. This type of technological advancement is the key to solving the plastic pollution problem. It helps in cutting carbon footprint.
PCR tubes from GCC can be tailored in any ratio of PCR content, depending on the formulation and product, 30% to 50% is the most popular at present. Make-up components comprised of 30-50% PCR plastic is now a stable production. 100% PCR PET bottle, which is rare in the market, is a peculiar eco-sustainability project.