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GEKA’s PCR and Bio-based Fibers Chosen by Natural Beauty Brand

  • GEKA GmbH
Beauty, Personal Care, Cosmetics, Make Up, Eyes, Primary Packaging, Cosmetic Components, Mascara Packs, Eco Sensitive, Eco Plastic, Plastic - PCR, Plastic - Biobased

As beauty brands make bounds and leaps in developing natural formulas, it can be difficult for them to find a packaging solutions provider that offers the right sustainable solutions. LAST brand by Global Bioenergies found a sleek and sustainable mascara tube and wand solution from the experienced team at GEKA.

LAST stands for the first range of longwear makeup for eyes and lips formulated with over 90% natural ingredients. For this new makeup collection, GEKA produced the mascara and eyebrow mascara in reliable, sustainable PCR materials and by using bio-based fibers developed from castor oil for the brushes. A vegan and cruelty free makeup free from dangerous chemicals performs wonderfully in combination with sustainable packaging solutions from GEKA.

GEKA is one of the world’s leading providers of cosmetic applicators. The company is proud to work with innovative cosmetic companies.

Interested in exploring the range of cosmetic applicators and finding the perfect fit for your band? Contact GEKA today.

See also

GEKA's Pioneering PCR PP Selected as a Finalist for MakeUp in Paris Innovation & Trends Awards

We're proud to announce that GEKA’s pioneering post-consumer recycled polypropylene material has been selected as a finalist in the packaging category of the prestigious MakeUp in Paris Innovation & Trends Awards 2024! The first-of-its-kind, formulation-compliant material is redefining the standards for sustainable cosmetics packaging by matching the performance and color brilliance of virgin materials while reducing CO2 emissions by 75%.

Sante Naturkosmetik choses GEKA's Shadow Printing and attractEXACT Mascara Brush

GEKA had been chosen by Sante Naturkosmetik to produce the brand's new Mini Makes Mega Volume & Definition Mascara. The mascara brush, attractEXACT, which is made with one-component technology, glides effortlessly through the lashes by simultaneously defining and lengthening them. The innovative Shadow Printing was applied to the cap and also to the bottle, as well as being combined with screen printing on the bottle.

  • Brand Launch
  • English
  • Modified 19 Jan 2022
  • Hits 3609