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Smoking is indeed a hazardous habit. Not only is it harmful to your health but also to that of those around you. It is a very well-known fact that passive smoking is indeed more harmful than active tobacco. It is of course to safeguard the rights of the nonsmokers that the government organizes nonsmoker areas. After all, why should people who are not smoking suffer because of the smokers? It is of course not something that is the least bit fair. Hence, we should always take the initiative to either completely quit smoking or to not do in public places. After all, we are sharing this planet with other people as well.
Neither active smoking nor passive smoking is the topic of discussion today. Instead what we are going to discuss are the cigarette boxes. To start off, it is exceptionally vital that all companies register warnings on their cigarette boxes. This is after all their responsibility to the society. This is because many people are smoking without actually being aware of the severe long-term and short-term consequences of having a cigarette in your hand. Even if the smoker is aware, he might be deterred from purchasing cigarettes if the cigarette boxes have ample amount of warnings on it. Other than that, cigarette boxes should also take pictorial aid to highlight the potential hazards of smoking further. That is why many companies have lungs on the top of their cigarette boxes. These cigarette boxes show the lungs of a person who is a smoker and then contrast the image with the lungs of a nonsmoker. The destruction in the lungs of a nonsmoker can discourage many from indulging in smoking.
Moreover, another thing that needs to be included on the cigarette boxes are the stats that suggest smoking can indeed increase your risk for heart diseases and cancerous cells. Of course, only then can we ultimately be able to eradicate the heinous habit from our society. Furthermore, it is also essential that the cigarette boxes have the ingredients of the cigarette listed clearly on the cigarette boxes. After all, everyone knows about nicotine and tar and the amount of damage that such components can do to your body. Thus it is imperative that the cigarette companies be truthful about the hazards of smoking on their boxes.
Moreover, what is equally important is that the cigarette companies use the space on the cigarette boxes effectively, should they want the customers to make educated purchases. To start off, the cigarette companies should focus on branding and think how they can best utilize the space on the cigarette boxes to their best advantage. Logo placement for this is critical. Ideally, the logo needs to be placed in the central position to make it very obvious and right in front of whomever the person is that will be buying the cigarettes. This will help create a lot of brand awareness. Also, you should write the tagline very close to the logo. This will decrease the chances of the consumer missing the motto. If he reads the slogan, he will automatically be aware of the brand and the vision that it stands. Moreover, what this will lead to? More brand awareness.
Another thing that the companies of cigarettes need to pay close attention to while designing cigarette boxes would be the color choice of the cigarette boxes. It is, of course, essential that the companies do a thorough market survey before picking out the perfect color for their cigarette boxes. This will help the company realize the demographics and the audience that the company is looking to target. It will of course only be after that the company will be able to decide the color choice best and which will be able to garner the maximum response from the audience. Boys, for instance, will be more responsive to the blue color. Girls, on the other hand, will be more sensitive to the pink color. Thus the company needs to customize the color of the cigarette boxes according to the audience and their preferences.