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Living Juice
AUCKLAND'S FREE-RANGE JUICE. Boldly juicing where no-one has juiced before!
We're a regular couple in our early 50's who have found that drinking fresh juice every day makes a massive difference in our health and wellbeing.
OUR MISSION
We're helping make NZ healthier by getting fresh, raw juice to more people, more affordably, more easily, more often.
With the help of some superbly designed Spanish citrus presses our dream is coming true!
HOW IT STARTED
There have been a few incarnations of this business - beginning in 2007, Bruce bought 16 juice presses and started his first company called EspressOJ. Over the next 3 years he developed the market side of the business (selling just orange juice) and trialled presses into retail outlets like cafes and hotels.
In 2010 the company changed it's name to 100% Fun Juice and we added pure apple and carrot juices to the market menu. This addition was so successful we soon expanded the menu to include beetroot, ginger and lemon juices too. The retail and event arms grew slowly and steadily. Auckland Council enjoy having us at their largest events like Seafood Festival, Lantern Festival and Ambury Farm Day.
By 2014 the fresh juice business in NZ was a growing trend and people were getting more daring with their mixes, so we tried adding seasonal greens (kale, celery, spinach, cucumber, silverbeet, etc). We personally feel a big difference when we drink green juices and we knew our customers would love them too.
Now, in 2016, we've changed our name to Living Juice, because that's what we make, that's what we love and that's what we sell!
We have big plans to create a distribution system that will revolutionise the way people get more juice into their day... watch this space :)
