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Nutifood
Nutifood produces nutritional feeding powder, nutritional milk powder and high energy nutritional food.
Since 2003, NutiFood has built a professional distribution system expanding throughout 64 provinces and cities with the ambitious campaign 'The great fish eats the small', against multinational companies to hold most of market share in Vietnam. As a result, its revenue has increased more than 250% annually, accounting for the highest share of full cream milk powder.
Since then, it has become a 'phenomenon' studied by Departments and Schools specializing in Business Administration. In the book 'Branding for Leaders', the famous expert, Richard Moore, stated: 'With a specific market focus, with a memorable brand name and an concentrated trademark identity, Nutifood has been ready for next successes in Vietnam as well as export market'.
NutiFood’s original products include 3 groups: feeding nutritional powder, nutritional milk powder and high energy nutritional food, etc. With a mission of providing nutrition solutions suitable for every demand of each age group, each pathology and other special needs, with knowledge of nutrition, and good customer care, NutiFood’s images and activities has been continuously voted as a Top 5 Vietnam high quality goods by Vietnamese consumers since 2001.
