Sapporo Holdings

We strive to increase stakeholder satisfaction in line with the management philosophy of 'As an intrinsic part of people's lives, Sapporo will contribute to the evolution of creative, enriching and rewarding lifestyles.'

About Sapporo Holdings

The Sapporo Group’s management philosophy is
'As an intrinsic part of people's lives, Sapporo will contribute to the evolution of creative, enriching and rewarding lifestyles.' and we strive to increase stakeholder satisfaction by maintaining integrity in corporate conduct that reinforces stakeholder trust and by aiming to achieve continuous growth in corporate value.

New management framework & plan

Sapporo brand

We strive to increase stakeholder satisfaction by maintaining integrity in corporate conduct that reinforces stakeholder trust and by aiming to achieve continuous growth in corporate value.

2026 Group Vision

The Sapporo Group seeks to become a company
with highly unique brands in the fields of
'Alcoholic Beverages' , ' Food' , and 'Soft Drinks'
around the world.