SGD is always coming up with ideas and leading the way in new packaging trends and fashions. This company has recently noted a special focus on QR codes that come in various designs as well as special effects for coloring that make a container stand out.

QR Code, the latest tag

SGD makes QR codes fun and noticeable. For QR codes to be effective, they cannot be hidden or plain as all too many are, displayed or printed in small dimensions.

Now available and prominently placed on glass, their uses are many:

• Practical functions such as news updates and applications with tips and information, for example a timer that indicates the end of the exposure time of a mask
• Exclusive content, movies, clips, downloadable applications, invitations...
• Coupons, gifts

And come in multiple finishes:

1. QR Codes in gold or silver
2. Colored QR codes
3. QR codes in negative print design

Special effects for cosmetic and perfume packaging

This idea is an exclusive SGD proposal created for make-up packaging. SGD has found that pigments used for shadows associated with coating allow for new stylistic applications. These include:

• Metallic effect
• Optical illusion, colors changes depending on exposure to light
• Optical illusion, a bottle initially looks opaque and later reveals its contents