Is Wild Glass the new sustainable packaging trend?

29 Nov 2021
ESTAL
www.estal.com/en/blog/is-the-sustainable-packagi...

In Wild Glass, the whole is greater than the sum of its parts. Wild Glass is a movement in which its identifying features are the cause and consequence of a more sustainable, efficient, and honest production. Wild Glass uses up to 100% recycled glass in the production process and accepts the defect through a unique design language which translates to a new and unique range of glass colours.

Natural imperfections are beauty. Wild Glass is the new reference for a handmade image. It is the new fashion colour and it's produced with 100% recycled glass (PCR). Perfect for spirits, wines, beverages, gourmet, and beauty.

What are you thinking about for your sustainable brand?

Beyond the sustainability of materials and production processes, the market is taking a chance on excellence in design. In parallel, the consumer is looking for natural beauty solutions with all their imperfections, just like handmade, traditional products.

Efficiency is one of the main pillars for ecological sustainability and Wild Glass doesn’t discard bottles with cosmetic (aesthetic) defects, therefore reducing the rejects that are discarded.

Your world is WILD, follow us at @wildglass_world.

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Jo Webb
Product Info
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Created 29 Nov 2021
Modified 26 Nov 2021
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Is Wild Glass the new sustainable packaging trend?

What are you thinking about for your sustainable brand?

See also

Eco-fragrance bottles go premium with the Bubbles collection

Customized wine bottles: A select image

Estal's award-winning Rude collection: Spirit bottles with raw spirit

The natural sophistication of the Opera bottle

Sommelier: Much more than a glass ring

The beauty of sustainable bottles

Wild glass: 100% recycled PCR glass

Ruska Martín chooses Estal’s new PRIMA bottle collection

Motherland takes sustainability to the limit

2022, the year of glass

Estal's recycled Wild Glass provides an eco-friendly decanter with a luxury finish

Baywatch-inspired Gin Watcher presented in glass bottle by Estal

Elector whisky showcased in Estal's TR Hot Rod bottle

Estal's exemplary SM BD Emblem bottle chosen for emblematic Argentinian wine

Double distilled and aged acquavite captivates in Estal's glass DA Clarior bottle

Estal bottle, DA Clarior is selected for Anagrama’s creation

Wild glass provides a wild finish for Butterfly Cannon

Estal Rude Lance bottle for El Veguero rum

Customized Estal bottle is inspired by Tennessee landscape

Distinctive identity is developed thanks to Estal's WCR Primal

Dragon Rouge selects the Estal DAO Bassin bottle for its broad, confident shape

Estal's Rude Collection 1919 bottle is selected by Spazio Di Paolo

Estal and Demonination get creative

Studio Créa chooses Estal's BD MBS bottle

Estal and JVD Estudio collaborate for Bou Barroeta

Make a Mark: experiencing packaging design

Rude and Prima: sustainable bottles and circular economy

'Make a Mark' innovation incubator co-launched by Estal, Avery Dennison and Leonard Kurz

Specialists in customized glass projects

Estal awarded LuxePack in Green prize

Prima collection for wines, the new 100% recycled glass bottles

Bubbles, sustainable glam 2022

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