Create Engaging, Customer-Centric, Digital Multi-Channel Marketing Strategies. Transform Pharma Sales & Marketing Results Across The Business With Truly Influential Digital Communications:

• Creating Profitable Integrated Digital Strategies: Transform the company mindset for more co-ordinated, cut-through engagement which boosts pharma sales and marketing
• Impactful, Effective Multi-Channel Capability: Advice on integrating your digital channels to build customer-orientated, targeted and coherent multi-channel marketing
• Winning, Profitable Social Media Strategies: Push the boundaries of social media compliantly – grab the attention of healthcare professionals, patients and stakeholders with cutting-edge, engaging campaigns
• Keep Pace With Customer Expectations, Needs & Behaviours: Drive purchase decisions by shaping your digital engagement strategies around what the customer wants now and in the future
• HCP Targeting For Enhanced Engagement: Build on the digital HCP footprint in the channel mix for enhanced and meaningful engagement and experiences
• Meaningful Patient Interaction: Lessons learned on implementing integrated, patient-centric engagement at the heart of your digital strategy
• It’s About Results! Demonstrate the value of digital as part of the multi-channel mix with cutting-edge tools and techniques
• Stay On Top Of Digital Innovations: Don’t get left behind! Sort the gimmicks from the game changers and get ahead with upcoming trends, tools and technologies
• Secure Budget & Embed Digital Into The DNA Of The Business: Transform the company culture and develop stakeholder buy-in for increased digital investment and engagement
• Advanced Data Strategies For Next-Level Segmentation: Enhance HCP, patient and stakeholder targeting for tailored, cutting-edge engagement

PLUS! This Digital Pharma Advances Conference Features:

• 22 Senior Pharmaceutical Brands Speaking From The Frontline
• 1 Compact Day
• 99% Average Satisfaction Rate (based on previous pharma events)
• 83%+ Average Senior, Client-Side Audience (based on previous events)
• 11 In-Depth Sessions Detailed Sessions Focused On Advanced Digital Pharma Marketing
• 3 Double Perspectives: Integrated Digital Strategy, Multi-Channel Integration, HCP Targeting &
• 4 Lunchtime Peer-To-Peer Category Experience Exchanges: A) Achieving Closed Loop Marketing B) Global Vs. Local Integration C) Enhancing Customer Experience D) Hybrid Approaches In Digital Pharma
• 1 Digital Innovation Panel Discussion
• Integrated Digital Strategy Keynotes
• 1 Conference Chairperson
• 1 'Meet The Speakers' Area
• Facilitated Networking
• Open Q&A

Boost Food & Drink Profits With Hard-Hitting Communication Strategies Online & In-Store With Lasting Innovations & Win-Win Retailer Relationships

• Translate Food & Drink Trends Into Profit & Innovation: What do consumers want? Future-proof the latest with consumer insights for lasting innovations and cut-through marketing
• On-Trend, Commercially-Successful, Food & Drink NPD: Keep the brand fresh with profitable food and drink NPD based on real-world, long-term trends, not just today’s fad
• Win-Win Retailer Relationships: Maximise shelf space and stand-out in-store by working with retailers in the changing multi-channel retail environment
• Designing & Marketing Healthy, Nutritious Products: Harness today’s trends and technologies for healthy products which don’t compromise on flavour and boost sales
• Next-Level, Impactful Digital Presence: Utilise the latest online innovations to improve visibility and impact with a creative, hard-hitting digital presence
• Delivering Winning Food & Drink Products, Globally: Capitalise on the flavours and influences exciting international markets
• Integrated, Engaging Multi-Channel Food & Drink Campaigns: Create consistently powerful and exciting food and drink campaigns across the marketing mix
• Powerful, Results-Focused Social Media: Harness the power of social media and justify the investment for effective, results-led social media marketing for food and drink
• TV Is Dead, Long Live TV! Get heard above all the noise and grab user attention with appealing, sales-boosting TV campaigns

PLUS! This Food & Drink Trends & Innovations Conference Features:

• 27 Iconic Food & Drink Brands & Retailers Speaking From The Frontline
• 1 Compact Day
• 11 Detailed Sessions Focused On Harnessing The Latest Consumer, Online & Retailing Insights To Monetise Food & Drink Trends With Cutting-Edge Innovation & Marketing
• 2 Double & Triple Perspectives On ‘NPD‘, ‘Health Trends‘, ‘Digital Visibility & Impact‘ & ‘Social Media Results‘
• 2 Panel Discussions On ‘Trends & Innovations’ & ‘Retailer Experiences’
• 3 Lunchtime Peer-To-Peer Category Experience Exchanges: A) Mobile Food & Drink Marketing B) Best-In-Class Category Management C) Millennials: Shaping NPD & Marketing
• Facilitated Networking
• Open Retailer Q&A
• Two Conference Chairpersons
• 1 Meet The Speakers Area

20 brands including Müller, Diageo, Crabtree & Evelyn, M&S, Burton's Biscuit Company, Bean Suntory, Weetabix, William Grant & Sons Distillers, 2 Sisters Food Group, The Co-operative and Arla Foods will be taking to the stage at Europe's only Trend-Led Packaging Innovations Conference taking place in London on 3rd December.

The smart packaging players are always looking to harness the latest behavioural, technical and material trends to deliver stand-out, consumer-led, innovations in packaging. For one day only, senior-level packaging and innovations professionals will be welcomed to discuss the hottest industry topics including:

1. Unlock Consumer Trends & Behaviours For Stand-Out Design: What's next? Get ahead of the curve and design packaging concepts based on consumer behaviours, needs and habits.
2. Harnessing New Material Innovations & Concepts: Break the mould – what's driving innovation, reducing usage, appealing to consumers and driving down costs?
3. Stand Out With Exciting, Attention-Grabbing Branding: Improve visibility and stand out on the shelf and add the WOW factor to your brand.
4. Cutting-Edge Packaging Technologies: Have you missed a trick? The concepts, trends and innovations which everyone will be looking to adopt, harness and scale up.
5. Functional, Robust Packaging Structures & Concepts: Developing fit-for-purpose, ergonomic and functional packaging designs which unlock new usage opportunities and showcase products and brands.
6. Developing Shelf-Ready, Next-Level NPD: Packaging design which enables quicker, more commercially-successful new product development and launches from market trends, concepts and innovations.
7. Encouraging Sustainability & Recyclability: How can we introduce more sustainable elements into our packaging, reduce waste and encourage consumers to recycle?
8. International Market Sourcing, Innovations & Concepts: What works where and how can we source it? The styles, formats, designs and supply chains from across the globe creating commercial success.

Join the Trend-Led Packaging Innovations Conference and take away a far better understanding of how to harness the latest behavioural, technological and material trends to deliver stand-out, consumer-led, innovative packaging. Not only will this unique, one-day event provide exclusive, real-life case studies, but also the opportunity to discuss and develop practical solutions and strategies to overcome your company's specific packaging issues and challenges - gain best-practice advice to take back to the office and impress!