Qualvis Qube innovation hits sweet spot with confectionery manufacturers
An innovation that started life as a practical alternative to conventional rigid tube packaging and largely aimed at the drinks industry for bottle conveyance, has become a hit at retail with confectionery manufacturers. Designed and produced by print & packaging firm, Qualvis, the ‘Qube’ as it is known, is currently with two leading producers – Harrogate-based The Serious Sweet Company and Dutch chocolatier, Baronie. Launched at retail pre-summer under the ASDA Extra Special brand, sales of the packs and product combinations to-date has been successful, resulting in additional products being launched.
18 Oct 17
