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    Robinsons turns to Rawlings

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    • Rawlings
    Robinsons turns to Rawlings
    North America, Europe, Asia, Eating, Drinking, Primary Packaging, Shows, Associations, Media

    The multi award winning Old Tom beer has been brewed by Robinsons since 1899. The beer was originally named after the brewery cat and over the years gained an international reputation as a top quality strong Dark Ale.

    When it was time to upgrade the bottles for Old Tom, Robinsons turned to Rawlings. The requirement was to develop an iconic bottle worthy of the iconic beer. Working together Rawlings designed a distinctive bottle for Old Tom, Chocolate and Ginger Tom with a classic style that emphasises the history and heritage of the Robinson's brand.

    The beer's success in the UK has been resounding. More recently Robinsons has continued to expand the bottle beer ranges and has conquered the export market with success in America, Sweden, Switzerland, Spain, Japan and China.

    "The Old Tom bottle range has given the beers superb shelf stand out and has enhanced their stylish and superior image which has certainly given these beers a new lease of life", said John Robinson - Brand Manager.

    See also

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    Rawlings offers Luscombe a new packaging concept

    Luscombe produces a range of high end drinks that are filled in flint and amber bottles. In the past the filling approach required two different bottles and the amber bottle used by the firm was underperforming. Instead of sourcing a bottle from overseas or creating a single bespoke amber bottle, Rawlings opted to create a single tailored mould for the company. This not only solved past problems but also allowed for design improvements and permitted both bottles to be produced using an interchangeable head.

    Rawlings' customers win at SIBA Beer X Awards

    Rawlings were delighted to attend the SIBA Beer X in Sheffield and are very proud to announce that a number of our customers won awards for their amazing brews (a lot of which we were able to taste and we definitely agree with the judges!). Congratulations to the winners who included our customers: Arbor Ales, Arkells Brewery, Bristol Beer Factory, Cotswold Spring Brewery, Compass Brewery, Moor Beer, Quantock Brewery, St. Austell Brewery, Redemption Brewery, The Celt Experience and Thornbridge Brewery

    • Brand Launch
    • English
    • Modified 08 Apr 2016
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