This creative City Kitchen pack was designed, developed and manufactured by the team at Robinson Packaging in Kirkby. In the range are two delicious products, the Chicken Miso with Ramen Noodles and the Vegetable Gyoza Shitake Broth.
The brief was to develop a pack that would keep carbohydrates and protein separate to the Ramen broth. This is to ensure that the ingredients are crisp and fresh, up to the point at which the meal is consumed.
The Brand Team needed the pack to be tamper evident, be suitable for microwave reheating and be moulded from a high clarity, fully recyclable material.
Moulded from clear PP, the pack is suitable for recycling via most domestic kerbside collections. The packaging has been engraved with the PP recyclability and OPRL symbol in a prominent position on the face of the pack, to further encourage consumer recycling.
Lucy Howe, Category Lead at Tesco commented, “We believe that the new pack design showcases a simple but excellent design which not only delivers a restaurant quality meal to the consumer, the overall finish of the pack enhances the City Kitchen Brand and adds real value. We look forward to working with Robinson to develop further creative solutions, that will lead the fresh ready meal market.”
Steve Bell, Business Development Manager at Robinsons added, “We are very proud of each aspect of this project. We developed a concept that met the customers brief and delivered a product that exceeded their expectations within a very tight 15-week lead time. This is always what we aspire to do at Robinson."
The pack is shortlisted for the UK Packaging Awards 2018 for Rigid Plastic Pack of the Year.
Robinson joins ground-breaking NEXTLOOPP project to close loop on food-grade PP from post-consumer packaging
Robinson – the manufacturer specialising in value-added custom packaging – has joined forces with NEXTLOOPP to deliver for the first time a supply chain model to close the loop on food-grade recycled polypropylene (rPP)
Robinson Supplies the Right Bottle to Lead in Disinfectant
Fabulosa Ltd is a family-run business based in Crewe, Cheshire. It manufactures multi-surface, ready-to-use disinfectants under the ‘My Fabulosa’ brand. It chose to partner with Robinson as it needed a reliable supplier that could provide a custom-moulded PET bottle from tooling that is dedicated to supplying only their filling lines.
Robinson Packaging Designs Bespoke Luxury Rigid Boxes
Robinson Packaging develops and manufactures bespoke luxury rigid boxes. Your product is packaged securely and decorated to your brand’s distinct style. With expertise across many major markets, including confectionery and food, toiletries, cosmetics and multimedia, Robinson creates top quality boxes that catch the eye.
Robinson acquires Danish business Schela Plast
Robinson – the manufacturer specialising in value-added custom packaging – has acquired the Danish company Schela Plast. This major investment is part of the company’s dynamic development strategy allowing Robinson to continue to build on its bespoke, customised model and align with its multi-national customers on the back of three years of successful growth.
Robinson at Webpackaging LIVE Virtual Exhibition 2020
Robinson is excited to be one of just 20 companies participating in Webpackaging LIVE, the world’s first virtual packaging exhibition. The innovative 3D stand will allow visitors to look at a range of products on virtual shelves, including both Robinson's plastic and premium paperboard packaging, and the virtual exhibition stand really lets people see what Robinson has to offer.
500ml HDPE Bottle – Available Now
Robinson UK is delighted to announce that from the start of May we will be adding a 'Boston Round' 500ml HDPE bottle to our standards portfolio. The bottle is suitable for hand sanitiser with a wide range of caps, pumps and dispensers, including our own flip-top closures and simple refill cap.
Helping to feed the Nation during COVID-19
A message from CEO Helene Roberts about how Robinson's collaboration is essential. Robinson-produced soup and sauce pots, bowls, and ready meal containers play a vital role in keeping us all fed during this troubled time. Our UK and Polish plastics businesses are considered as Key Industries within the Food and Drink sector, critical for ensuring that our nations have access to food and people are being fed.
COVID-19 – Our Response
As a global packaging manufacturer, we are closely monitoring the COVID-19 pandemic. At Robinson Packaging Innovation we are working to ensure the best safety for all our employees and work colleagues. Robinson staff are making a collective effort to work remotely and keep providing the best services to our clients and partners.
Herbs & Spice Packaging Gets 30% Food Grade RPET
Herbs and Spice packaging will be enhanced with the introduction of our 100ml PET jar manufactured as standard with 30% Food Grade RPET included. These containers are also ideal for baking ingredients and sprinkles and come with a variety of closures to choose from.
Robinson have developed tooling for a 300ml Tamper Evident container and lid for the new McVitie’s on-the-go range. Manufactured in PP and able to be decorated with In-Mould or Post-Mould labels, this pack is the perfect On The Go solution and Pladis McVitie’s have been the first to take advantage of this for their range of Mini Bites.
Robinson Packaging has developed a range of custom moulded, tamper-evident bowls and lids, for the re-launch of Asda’s Health Range of chilled ready meals. The project to develop the 500ml and 900ml packs had a demanding time constraint with no margin for error, as Asda Health is an existing range that is sold across all Asda stores.
Robinson Packaging have always been quick to adopt new technology, and as part of an on-going development plan, they have invested in the latest state of the art 3D printer technology and new tool room machinery to strengthen their custom project rapid prototyping and pilot tool capabilities at their Kirkby-in-Ashfield site.
- Isabel Thomas
- Brand Launch
- Created 26 Sep 2018
- Modified 28 Feb 2019
- Hits 329