Reach new occasions, new channels, and new consumers with alternative spirits packaging designed for how people drink today. From RTD cocktails in cans to flexible pouches and paper-based bottles, non-glass formats help brands stay competitive and grow.
Unlock New Growth Opportunities:
- Spirits brands are expanding beyond traditional formats to stay competitive and reach new consumers.
- Adding alternative packaging alongside glass helps you grow without changing your core product.
Why it matters:
- New Occasions: Concerts, pools, beaches, and venues where glass is not permitted
- Convenience: Lightweight, portable formats built for social occasions
- More ways to sell: Expand into new retail channels, events, and single-serve environments
Explore Alternative Formats for Spirits and RTD Cocktails
Aluminum Cans
Aluminum cans are a strong extension for brands entering RTD cocktails, hard seltzers, and single-serve drinks.
Key Benefits:
- Ideal for outdoor events and ready-to-enjoy consumption
- Easy entry with low minimum digitally printed cans
- 360-degree graphics across multiple SKUs
Paper-Based Bottles
Paper bottles offer a differentiated option for brands looking to innovate with sustainability while maintaining a premium feel.
Key Benefits:
- 84% lower carbon footprint than traditional glass bottles
- Distinctive shelf presence
- Supports sustainability-driven product lines
Spouted Pouches
Spouted pouches provide a smart, space-saving way to expand your offering, especially for drink mixes and other complementary products.
Key Benefits:
- Lightweight and efficient
- Ideal for complementary product lines
- Helps reduce material usage
Build a More Versatile Spirits Portfolio
Alternative packaging gives spirits brands the flexibility to meet evolving consumer preferences, expand into RTD, and compete across more occasions and channels.