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TricorBraun serves up a stand-out package design for Sauce Beauty

TricorBraun serves up a stand-out package design for Sauce Beauty

Understanding the importance of packaging to a product’s success, and serving up his innovative line of haircare products inspired by iconic recipes from kitchens around the globe, Rah turned to packaging leader TricorBraun for custom-designed bottles. He had previously partnered with TricorBraun when working for other beauty companies and knew that not only could its designers and engineers bring his vision to life in a way that excited retailers, but also get it to market quickly.

23 Jul 19

Straight and neat: Consumers thirst for spirits is growing

Straight and neat: Consumers' thirst for spirits is growing

According to the Distilled Spirits Council, spirits gained market share for the eighth consecutive year, with sales rising to nearly 37 percent of the total alcohol market. We’ve been keeping a pulse on the spirits market for a long time, so the level of industry growth is not surprising. With more than 116 years of packaging expertise, TricorBraun has been advising beverage alcohol brands on how to align packaging with consumer preferences for decades.

25 Jun 19

4 ways changing consumer preferences are impacting your spirits packaging

4 ways changing consumer preferences are impacting your spirits packaging

Consumers are eager to learn about spirits, and millennials in particular are willing to open their wallets for high-end, premium spirits. In many industries, including spirits, this has meant a scrapping of “old world” brands that were revered by their parents. Meanwhile, brand owners are responding by creating excitement with new products and new ways to interact with consumers. Here are four ways changing consumer preferences are impacting the spirits market – and your packaging strategy.

06 Jun 19

Brewcraft USA partners with TricorBraun to transform a carboy into the Genesis Fermenter

Brewcraft USA partners with TricorBraun to transform a carboy into the Genesis Fermenter

With a long list of objectives in hand, Brewcraft USA—who had been purchasing stock bottles from TricorBraun for several years— asked, what if we could develop a carboy that is not only safe and sustainable, but does more than a typical carboy that was designed to hold and carry liquid. The TricorBraun Design and Engineering team used their expertise to create a truly unique and innovative product offering for the home brewing industry.

23 May 19

Straight and neat: Trends influencing consumers thirst for spirits

Straight and neat: Trends influencing consumers' thirst for spirits

There’s an essential connection between packaging design, functionality and the consumer’s evolving lifestyle and needs. We know, based on firsthand experience, how spirits brand owners can drive consumer loyalty through packaging – packaging that connects with your target consumers and delivers an outstanding experience. It starts with understanding the consumer trends and lifestyle behaviors influencing spirits’ growth.

28 Apr 19

Tricorbraun appoints Declan McCarthy Chief Financial Officer

Tricorbraun appoints Declan McCarthy Chief Financial Officer

TricorBraun, a global packaging leader, has appointed Declan McCarthy as Chief Financial Officer, effective immediately. Reporting to President and CEO Court Carruthers, McCarthy is based at the company’s Global Support Center in St. Louis. A 30-year finance veteran, McCarthy oversees all aspects of the company’s financial functions. He serves on TricorBraun’s Executive Leadership Team, playing a key role in business planning and strategy.

03 Dec 18

TricorBraun to demonstrate how CPG brand owners can develop e-commerce packaging solutions that win consumer loyalty at inaugural E-Pack Summit

TricorBraun to demonstrate how CPG brand owners can develop e-commerce packaging solutions that win consumer loyalty at inaugural E-Pack Summit

Becky Donner, senior vice president of Marketing, Design & Engineering at global packaging leader TricorBraun, will discuss e-commerce opportunities for consumer packaged goods (CPG) brand owners at the inaugural E-Pack Summit in Chicago on September 18. She will demonstrate why an understanding of consumer behaviors can help brand owners better understand the packaging features and functionalities that will lead to sustained brand loyalty.

17 Sep 18

TricorBraun wins Best of Show, record number of NACD packaging awards

TricorBraun wins Best of Show, record number of NACD packaging awards

Global packaging leader TricorBraun has been awarded the National Association of Container Distributors (NACD) Best of Show in the 2018 NACD Packaging Awards, marking the 11th time the company has been recognized with the prestigious honor. TricorBraun received a company record of 12 NACD awards, including Best of Show, Best Use of Stock Packaging (bronze medal), six gold, two silver and two bronze medals. The company garnered more awards and more gold medals than any other distributor.

17 May 18

TricorBraun’s consumer research shows that moms also prefer scoops that are appropriately-sized for dosing, incorporate dosage indicators and have a grippable handle

TricorBraun’s consumer research shows that moms also prefer scoops that are appropriately-sized for dosing, incorporate dosage indicators and have a grippable handle

TricorBraun conducted qualitative research to understand consumer behavior, preferences, needs and experiences with different scoop designs. Insights gathered directly from consumers about what they prefer and how they interact and use scoops enables TricorBraun’s packaging consultants to understand which scoop solution is preferred for infant formula powders, and identify future design opportunities.

23 Jan 18

TricorBraun has acquired Canadian-based Taipak

TricorBraun has acquired Canadian-based Taipak

TricorBraun, a leading packaging solutions company, has acquired Canadian-based Taipak, a flexible packaging solutions provider headquartered in Richmond, British Columbia. "The acquisition of Taipak represents a true milestone for TricorBraun: It's the very first time in our more than 100-year history that we have entered the flexible packaging industry," said Keith Strope, Executive Chairman of TricorBraun. "It's a move that significantly increases our product offering and capabilities."

17 Nov 17

TricorBraun names new president and CEO

TricorBraun names new president and CEO

TricorBraun, a global packaging solutions leader, is pleased to announce that Court Carruthers will become the company's President and CEO effective October 30, 2017. He succeeds the company's long-serving President and CEO, Keith Strope, who will become Executive Chairman. Strope noted the move is part of a long-term succession plan. "To accommodate our aggressive growth strategy, we need to continue building strong leadership into the future. I have enjoyed working with Court as a member of our board and am excited about working closely with him as CEO. I look forward to focusing my time on our longer-term growth efforts as Executive Chairman."

23 Oct 17

TricorBraun hires industrial designer

TricorBraun hires industrial designer

TricorBraun Design & Engineering Group today announced that Eileen Krumm has joined the company as an Industrial Designer. She reports to Industrial Design Manager Samantha Juna and is based in Oak Brook, Illinois. In this role, Krumm designs and develops custom rigid packaging solutions for CPG (consumer packaged goods) brand owners located across the globe. With market insights and consumer trends in mind, Krumm works directly with clients to understand their needs and design imaginative concepts specific to required materials and manufacturing processes.

20 Oct 17

TricorBraun Limited celebrates one-year anniversary; packaging solutions leader continues to grow UK office

TricorBraun Limited celebrates one-year anniversary; packaging solutions leader continues to grow UK office

TricorBraun Limited, the European subsidiary of TricorBraun, is celebrating the one-year anniversary of formally organizing its office in the United Kingdom, according to Joe Mazzilli, Sales Director - Europe. "We've had a presence in the UK and Europe for more than five years," said Mazzilli. "But establishing roots with the opening of our facility shows commitment to a longer-term strategy. We continue to expand our customer base in Europe and revenue is up."

13 Oct 17

Ergonomic efficiency: TricorBrauns EZ scoop shown to reduce ergonomic stressors

Ergonomic efficiency: TricorBraun's EZ scoop shown to reduce ergonomic stressors

TricorBraun releases new reports outlining research findings and offering best practices for EZ Scoop placement. New research commissioned by rigid packaging leader TricorBraun shows that in addition to eliminating the need for consumers to dig their hands into powder to retrieve the scoop and compromise hygiene, the EZ Scoop improves ergonomic exposure for assembly line workers without affecting operational efficiency.

28 Sep 17

How nutraceutical companies can leverage packaging to disrupt, differentiate, and win in a crowded market

How nutraceutical companies can leverage packaging to disrupt, differentiate, and win in a crowded market

Rigid packaging leader TricorBraun has released a new report addressing challenges faced by nutraceutical brand owners and how they can drive consumer loyalty through packaging functionality. In the white paper, TricorBraun outlines: consumers' changing lifestyles, factors leading to shelf confusion for consumers, examples of how companies have used smart packaging as a solution, and packaging challenges and considerations specific to the nutraceutical market.

19 May 17

TricorBraun hires two new product design engineers

TricorBraun hires two new product design engineers

TricorBraun Design & Engineering Group announces the hire of Jay Lee and Jeff Bersch. Lee began in November and Bersch in January. The product design engineer at TricorBraun works with the industrial design team to transform 2D or 3D concepts into production ready solutions that can be properly molded. In addition, the design engineer engages closely with TricorBraun's in-house mold development center and/or outside development partners.

13 Feb 17

Consumer Preferences for Lip Balm

Consumer Preferences for Lip Balm

TricorBraun is pleased to announce upcoming consumer research focus group sessions being held to discuss and gather an understanding of consumer behavior and the drivers behind purchase decisions in the lip balm category. The focus groups will participate in a discussion surrounding ease of use, visual appeal and the fun factor for a variety of differently formatted packaging systems found in lip balm. TricorBraun to research consumer behavior and purchase drivers for lip balm.

15 Dec 16

TricorBraun helps reduce cost with new package design and supply chain management - From stock to strength

TricorBraun helps reduce cost with new package design and supply chain management - From stock to strength

Bentonite Performance Minerals LLC (BPM), a subsidiary of Halliburton, recently came to TricorBraun with a tall order – they wanted to redesign their current cat litter package to develop a more robust bottle design with less material. BPM also wanted to lower costs, lower capital and simplify the supply chain. To some, a more robust design with less material may sound counterintuitive, but to the Design & Engineering team at TricorBraun, this is just the type of challenge that they welcome with open arms.

13 May 16

TricorBraun extends its best of show streak to four by winning eight awards at the 2016 NACD Awards

TricorBraun extends its best of show streak to four by winning eight awards at the 2016 NACD Awards

TricorBraun was a big winner in the 2016 National Association of Container Distributors (NACD) Packaging Awards Competition, scoring seven awards overall, including two Gold, one Silver and three Bronze Awards, as well as the Bernard M. Seid Best of Show Award and the People’s Choice Award. Awards were announced on April 7 at the NACD Annual Convention at the Ponte Vedra Inn & Club in Ponte Vedra Beach, Florida.

21 Apr 16

TricorBraun Global Business Coordinator Tina Wisniewski awarded IoPPs CPIT certification

TricorBraun Global Business Coordinator Tina Wisniewski awarded IoPP's CPIT certification

Tina Wisniewski, TricorBraun's Global Business Coordinator for the Corporate Sales Service Operations team, has received the CPIT certification from IoPP (Institute of Packaging Professionals). The CPIT is awarded following completion of an examination to packaging professionals having fewer than six years of academic and/or work experience; following completion of their sixth year, CPITs are eligible to complete the qualifications for CPP (Certified Packaging Professional) certification.

11 Aug 15

New TricorBraun bottle design for driven racing oil succeeds across US and multiple global markets

New TricorBraun bottle design for driven racing oil succeeds across US and multiple global markets

Driven Racing Oil manufactures high-technology lubricants to optimize the engine performance of racing cars, from hot rods to Nascar and Indy cars. As sales grew, the company's marketing department concluded that Driven needed a distinctive package, and especially one with a recognizable non-verbal element that would let customers anywhere in the world immediately identify its products. Driven turned to its current bottle provider, TricorBraun, for design assistance.

13 Jul 15

Tricorbraun consumer focus groups produce insights into consumer preferences for handleware

Tricorbraun consumer focus groups produce insights into consumer preferences for handleware

TricorBraun Design and Innovation continues its ongoing commitment to exploring consumer preferences with a series of consumer focus groups that inquired into how consumers responded to existing handleware packaging. Participants shared insights into how they carry and dispense product from larger laundry, lawn and garden and household cleaning packaging, as well as voicing their preferences from among the different handle configurations currently available.

03 Jul 15

New focus groups give Tricorbraun insights into womens preferences for hair care packaging

New focus groups give Tricorbraun insights into women's' preferences for hair care packaging

TricorBraun continues its commitment to consumer focus groups with a series of groups exploring female consumers' preferences for hair care product packaging, both for in-home use and in smaller sizes for travel. The most recent series of focus groups at TricorBraun's Design and Innovation Studio in Oak Brook, Illinois explored women's preferences for both full size and portable hair care packaging.

25 Jun 15

Suero Oral Inc. expands its market reach by adding new beverage additive packaging recommended by TricorBraun

Suero Oral Inc. expands its market reach by adding new beverage additive packaging recommended by TricorBraun

Suero Oral is a functional beverage containing electrolytes that replenish the body's fluids lost either through exertion or through fever or vomiting due to illness. From the additive bottle designs that TricorBraun created, Suero Oral chose a fluid, subtly asymmetrical 2-ounce squeeze bottle with a flip-top closure for its convenient size and dispensing functionality. Each bottle is decorated with a full body shrink sleeve label carrying an image that reflects the image on the larger bottle of the product.

10 Jun 15

TricorBraun designs new packaging for Jack Black hair and skin care lines

TricorBraun designs new packaging for Jack Black hair and skin care lines

Men’s grooming product company Jack Black® LLC sells its extensive line of products through prestige department stores and specialty retailers. Since its founding in 2000, the company has taken a head-to-toe approach to grooming, but this year, the company is expanding its presence significantly in hair with the launch of a full hair care collection of eight products to complete its line. Jack Black began working on the package development for the dramatic new custom green bottles in design in May of 2014; products in the new packaging began shipping in February of 2015.

06 Apr 15

TricorBraun gives Renfro Foods Classic Southern Chow Chow condiment a brand new look

TricorBraun gives Renfro Food's Classic Southern Chow Chow condiment a brand new look

Renfro Foods was founded in 1940 in Fort Worth, Texas as a packaged spices and pepper sauce business. It later expanded to include other traditional Southern favorites. Today Renfro Foods is best known in its Southern market for its innovative line of award-winning Mrs. Renfro's products. But before there was Mrs. Renfro's, there was the Dixieland brand of chow chow, a "heritage" brand still popular with many of Renfro's loyal customers. Now the more than 50-year-old product has a new look, with bright labels and a new closure designed by TricorBraun.

10 Mar 15

TricorBraun helps Rejuvenate Home introduce its cleaning products into mass-market retailers

TricorBraun helps Rejuvenate Home introduce its cleaning products into mass-market retailers

Last year, For Life Products analyzed its sales data to plan its future marketing. That analysis found that shoppers in the mass-market retailers tended to choose lower cost cleaning products for cleaning floors and cabinets over its more expensive Rejuvenate restoration products. "This presented an opportunity for us", says Jim Hampel, For Life Products Chief Operating Officer. "We developed Rejuvenate Home, a new line of floor and cabinet cleaning products made with the same level of quality as our restoration products, but targeted specifically at the mass retail market."

28 Jan 15

Colleen Ooten Joins TricorBraun as Director of Supply Chain

Colleen Ooten Joins TricorBraun as Director of Supply Chain

Colleen Ooten has joined TricorBraun as Director of Supply Chain. She will oversee the company's supply chain operations in the company's Central Division and be based in the TricorBraun Woodridge, Illinois office. This new position has been created to support TricorBraun's operations by further strengthening the established relationships among the company, its customers and its vendors to maximize value in the marketplace for each of them.

23 Jan 15

Lauren Dembek joins TricorBraun as Marketing Communications Manager

Lauren Dembek joins TricorBraun as Marketing Communications Manager

Lauren Dembek has joined TricorBraun as Marketing Communications Manager. In this role, she will be responsible for day-to-day management of print, online and web site marketing communications for this leading provider of packaging solutions, and will participate in the planning and execution of long-range marketing campaigns. She will also be responsible for developing and implementing TricorBraun's Nimblefish content calendar, working closely with outside agency partners.

02 Jan 15

TricorBraun helps Instant Knockout punch above its weight with men who are looking to burn fat

TricorBraun helps Instant Knockout punch above its weight with men who are looking to burn fat

When a new product enters an already crowded field - like the weight loss supplement marketplace - standing out from that crowd is critical to success. Robert Parker, owner of Roar Ambition, recognized that when he developed his new weight loss product targeted towards men. Roar Ambition already had an existing product in the male supplement market, and Parker knew that there was a demand in the market for a unique fat burner, but he also knew it would have to grab attention.

28 Nov 14

Case study: TricorBraun helps Mocktails shake up the traditional party drink market

Case study: TricorBraun helps Mocktails shake up the traditional party drink market

For those who don't drink alcohol, being the partygoer carrying a bottle of water among those enjoying colorful drinks in exotic glasses can draw unwanted attention and adversely affect their enjoyment of the moment. That was Bill Gamelli's thinking when he conceived the idea for Mocktails - colorful, exotic-looking non-alcoholic drinks shaken and served from a cocktail shaker into those same fancy cocktail glasses.

19 Nov 14

TricorBraun focus groups assess the feel, functionality and appearance of child-resistant closures

TricorBraun focus groups assess the feel, functionality and appearance of child-resistant closures

TricorBraun Design & Innovation continued its ongoing series of consumer focus groups on package elementsl with groups that focused their attention on child-resistant closures (CRCs). The goal is to provide the company's designers with insight into consumer acceptance of and preference for specific packaging elements that will ultimately guide them in developing more innovative custom packaging solutions.

21 May 14

TricorBraun Design & Innovation launches a new research initiative with focus groups evaluating package components

TricorBraun Design & Innovation launches a new research initiative with focus groups evaluating package components

TricorBraun's Design and Innovation team has launched an innovative strategic initiative with a series of monthly in-house consumer focus groups designed to gauge consumer preferences for specific package components. The goal of this research is to provide the team's designers with insight into consumer acceptance of and preference for certain packaging innovations that will ultimately help them to develop more effective custom packaging solutions.

17 Mar 14

3-D label on wine bottles wins Bronze Award for TricorBraun

3-D label on wine bottles wins Bronze Award for TricorBraun

Wine bottles with 3-D labels won a Bronze award in the 2014 World Beverage Competition’s packaging division forThe Vibrant Vine Chardonnay Bottle with 3-D Label and 3-D Glasses bottles. The specialty labels provided a new perspective for Okanagan Villa Estate Winery’s Vibrant Vine wine. TricorBraun WinePak sourced the bottle which won the Bronze medal. The winery also won a Platinum, best of show award in the white wine tasting category.

20 Jan 14

New TricorBraun website offers enchanced search

New TricorBraun website offers enchanced search

TricorBraun has re-launched tricorbraun.com, a powerfully enhanced website that simplifies searching among the company’s more than 35,000 rigid packaging products. RapidFindTM 2.0 offers a more intuitive product search function in addition to a new text-seeking capability so users can review their packaging options more quickly and with superior precision than its predecessor version, which was considered the industry leader when introduced in 1998.

07 Mar 13

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  • Gratiela Adriana Stefan
  • News App
  • English
  • Created 31 Aug 2015
  • Modified 24 Jan 2019
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