Atlas Packaging News


Our experienced team of designers work closely with clients to establish product needs and requirements; using their exceptional understanding of the industry they are able to create bespoke specialist structural designs. The plotting table is used by our in-house structural design team to create high quality prototypes which are sent to clients to review, ensuring that the product is perfect before it is approved for full production.

The full order will then be completed in our on-site fully fitted production plant, which houses an array of the industry’s most advance modern machinery and specialist facilities.

This is the latest in a continuous programme of investment for the company, and the Zund G3 state of the art Swiss built machine was chosen for its quality, and ability to transform our output.

Working with the new Zund G3 will enable to us to produce exceptionally accurate samples for customers, making them even closer to the finished product. It will allow us to produce samples more efficiently with cutting rate of up to 1000mm per second, it will also give us the opportunity to produce larger samples and matrix folds, where required.

The team now use Artios software which enables them to render 2D diagrams into 3D prototypes, assisting with the structural design of the packaging. This can then be exported into an interactive PDF for the customer to review, giving them a great way to visualize how the final product will look. Artios is the global leader in structural packaging design software, now we hope to push our design skills even further and explore new avenues. Pallet programme Cape integrates with Artios, and this is used to allow us to provide the customer with our recommended layout, it also allows us to review our layout when producing the finished goods in production.

As part of the installation process the team have benefited from industry training from the Zund engineers, ensuring we are able to get the best results from our new machine.

Dave King, Structural Design Manager at Atlas Packaging is delighted with the new member of the team: “It is an incredible piece of machinery, propelling us forward with outstanding efficiency, zunderbar”


A Transformer created entirely from corrugated board and which is able to metamorphose from an upright humanoid robot into a four-wheeled vehicle is to be unveiled at Pro2Pac on Monday 23rd March.

The Transformer, created by corrugated packaging specialists, Atlas Packaging, is designed to showcase the extraordinary possibilities of corrugated board at the UK’s leading packaging event for the food & drink industry.

The idea for the Transformer was conceived by Dave King who heads up Atlas’s structural design team. Dave and his team are constantly looking at ways to push the boundaries of this simple material and a Transformer seemed like an Optimus Prime idea!

Jason Sharman Managing Director at Atlas Packaging commented on the project: ‘Atlas is already widely regarded for its innovative approach to corrugated packaging in the UK. We have a world class design engineering team in-house, led by Dave, and when they came to the Board to pitch the idea of an Optimus Prime Transformer, we were delighted to show our support and give them carte blanche to get creative and transform our perceptions.’

Dave explains the process: ‘First of all we had to find someone to wear the Transformer costume. Once we had a candidate, we had to take accurate measurements, working out the length of their torso, comfortable reach and accommodate these varying dimensions when in the ‘vehicle’ mode position. The truck was then designed to fit these measurements. In order to enable the truck to transform into an upright robot, we engineered the arms and legs so they naturally locate into the main body. The wheels on the leg pieces rotate and guns appear from the hands. Getting the structure to transform smoothly and flawlessly was the greatest challenge. This is a process which we have now mastered and can be applied to packaging projects for any of our customers in the future.’

Atlas will be exhibiting at Pro2Pac and will be using their stand to showcase a number of innovative corrugated ideas for the packaging industry. Also on display will be a replica formula one racing car which will be up for grabs, post Pro2Pac, to a lucky winner branded with their own company’s graphics.

  • Mike Webber
  • News App
  • English
  • Created 18 Jan 2016
  • Modified 18 Jan 2016
  • Hits 1292