It can be worth looking at how the counterfeiter actually works to defraud manufacturers of genuine goods and deceive the purchaser or general public at large. Certainly, different tactics that these professional criminals adopt to make money from counterfeit goods are today quite extensive. Global Brand Protection Innovation Programme is successfully on its way for the 8th time to highlight the latest innovations in Brand Protection Industry on 14th and 15th May 2020 in Brussels Belgium. GBPIP continues bringing together the buyers of cross industry from all across the globe with high Level of Speakers who will provide insights to the latest trends, Global Implementation of Anti counterfeit Technologies, Recent Innovations and highlight the latest challenges faced by Brands.