Cool for men: Beard balm

  • Roberts Metal Packaging

Global spending on male grooming and cosmetics is predicted to reach £67.5 billion by 2025 creating huge opportunities for the industry. Brands tapping into this growing market need to tick the aesthetically pleasing, value for money and sustainability checkboxes with their packaging to maximise sales and that’s where Roberts comes in. Our aluminium lids and jars are perfect for containing paste, pomade, balm, salve, scrub and oil, and are tactile and rugged, as well as being 100% recyclable.

Beard balm

Perfect for the male audience looking for something stylish, beard balm presented in a cool-feeling palm-sized recyclable tin with screw lid is an ideal way to package the product. Ask us about decoration choices so that men will pick it up from the shelf!

See also

Roberts Metal Packaging and Shea Yeah aluminium metal jars received the Highly Commended Award in the Metal Pack of the Year

Roberts Metal Packaging's 75ml and 50ml jars made from 0.25mm recyclable aluminium were selected from the Roberts Softline Aluminium Jar range, which structurally have soft radii and a smooth texture. The aluminium metal jars received the highly commended award in the Metal Pack of the Year – Promotional, Decorative & General Line category at the UK Packaging Awards 2022 .

Roberts Metal Packaging works with client Proctor & Gamble to develop and manufacture the metal jar for King C Gillette’s Soft Beard Balm

Roberts Metal Packaging worked with client Proctor & Gamble to develop and manufacture the metal jar for King C Gillette’s Soft Beard Balm and has since received the highly commended award in the Metal Pack of the Year category at the UK Packaging Awards 2020. Released during lockdown in May 2020, the King C Gillette range already accounts for 20 per cent of sales from Gillette’s online store.

A 'Softline' approach from Roberts Metal Packaging offers the flexibility that brands require

Roberts Metal Packaging has well over a century of history, but in recent years it has been the development of the Softline and Softline Extreme lines, in conjunction with investment in state-of-the-art automation which has firmly placed the British company on the packaging map for packaging buyers. As the sustainability movement sweeps across the globe, metal packaging is riding a new wave of success as beauty brands are once again looking to natural packaging solutions that enhance the brand's CSR ideologies, protect the product and look good.

  • Jo Webb
  • Product Info
  • English
  • Created 26 Oct 2021
  • Modified 26 Oct 2021
  • Hits 660