Showcasing its industry-recognised collaboration with Puralpina, its latest accolade, Roberts enables you to see how aluminium packaging integrates sustainability, functionality and contemporary design into commercially-scalable metal packaging.
Roberts provided an aluminium packaging solution combining sustainability and contemporary design for natural cosmetics brand Puralpina’s 100% Natural Deo Crème range. The pack was shortlisted as Metal Pack of the Year: Decorative & General Line for the UK Packaging Awards 2025.
“By showcasing our industry-recognised collaboration with Puralpina we are giving you the opportunity to see first-hand how design excellence, material innovation and sustainability can be integrated into commercially-scalable metal packaging,” explains Kirsty Taylor, Sales and Marketing Manager at Roberts Metal Packaging.
The Puralpina packs include full-size 50ml jars and compact 15ml travel versions, manufactured at Roberts’ London facility using fully automated, state-of-the-art press lines. Designed with smooth radii, light knurling on the lids for improved grip and EPE liners for enhanced seal integrity, the packaging delivers both premium aesthetics and functional performance. Aluminium was selected as a permanently available, infinitely recyclable material, aligning the packaging solution with Puralpina’s environmental values.
“With increasing consumer and regulatory focus on recycling and material responsibility, our aluminium solutions enable brands to meet environmental goals while maintaining premium aesthetics and functionality, highlighting how aluminium is a truly circular material, infinitely recyclable without loss of quality,” continues Kirsty Taylor.
To collaborate with Roberts Metal Packaging on your own award-winning metal pack, contact Roberts.