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UK Packaging Awards 2019 shortlist finalist

  • Roberts Metal Packaging
Europe, Beauty, Personal Care, Premium, Primary Packaging, Metal, 10 - 99.99 ml

Roberts Metal Packaging is proud to be shortlisted in the Metal Pack of the Year category at this year’s UK Packaging Awards for its Natura Bisse Diamond Cocoon Bath and Shower Balm pack.

This Barcelona-based premium skincare brand was looking for an outstanding pack for its bath and shower balm to complete its 2019 Limited Edition Beauty Lovers Day gift set. An aluminium jar, with its unbeatable recycling credentials, was ideal.

A 50ml jar from the Roberts’ Softline Extreme range was selected for its leak-proof and easy-to-open and easy-to-close properties plus its ability to stand up to the warm, damp environment of the bathroom or shower. The new jars needed to match the existing brand colour scheme and the lids were embossed to match other products in the range.

Each jar was produced at our fully-automatic, state-of-the-art line at our London based factory using recyclable 0.25mm aluminium and was sprayed with a clear lacquer internally and printed translucent red externally to give a true metallic effect that allowed the substrate to show-through.

The final product was finished with a satin varnish to enhance the tactile feel of the pack and the knurl was removed from both the lid and base to create a delicate look. The pack was also supplied in a sealed foil sachet for tamper evidence.

See also

Roberts Metal Packaging and Shea Yeah aluminium metal jars received the Highly Commended Award in the Metal Pack of the Year

Roberts Metal Packaging's 75ml and 50ml jars made from 0.25mm recyclable aluminium were selected from the Roberts Softline Aluminium Jar range, which structurally have soft radii and a smooth texture. The aluminium metal jars received the highly commended award in the Metal Pack of the Year – Promotional, Decorative & General Line category at the UK Packaging Awards 2022 .

Roberts Metal Packaging works with client Proctor & Gamble to develop and manufacture the metal jar for King C Gillette’s Soft Beard Balm

Roberts Metal Packaging worked with client Proctor & Gamble to develop and manufacture the metal jar for King C Gillette’s Soft Beard Balm and has since received the highly commended award in the Metal Pack of the Year category at the UK Packaging Awards 2020. Released during lockdown in May 2020, the King C Gillette range already accounts for 20 per cent of sales from Gillette’s online store.

A 'Softline' approach from Roberts Metal Packaging offers the flexibility that brands require

Roberts Metal Packaging has well over a century of history, but in recent years it has been the development of the Softline and Softline Extreme lines, in conjunction with investment in state-of-the-art automation which has firmly placed the British company on the packaging map for packaging buyers. As the sustainability movement sweeps across the globe, metal packaging is riding a new wave of success as beauty brands are once again looking to natural packaging solutions that enhance the brand's CSR ideologies, protect the product and look good.

  • Company News
  • English
  • Modified 26 Mar 2021
  • Hits 1491