Roberts highlights sustainability

  • Roberts Metal Packaging

It’s not just the big brands which are shining a light on sustainability. Across the supply chain, packaging specialists and brand owners are seeking out packaging materials with higher environmental credentials.

Meeting that need, Roberts Metal Packaging highlights the benefits of its aluminium and tinplate collection including screwcaps and containers, alongside the Softline and Softline Extreme range of metal jars.

Metal is already the ideal material for the circular economy because of its special designation as a permanently available material, which means it can be recycled again and again with no loss of quality.

Metal packaging has the highest recycling rate across Europe than any other form of material – up to 80 per cent for steel and 74.5 per cent for aluminium. Additionally, it is estimated that 80 per cent of all metal ever produced is still in circulation today. Recycled metal packaging is used to feed the production cycle – significantly reducing energy use.

In addition to its ability to be recycled, some of Roberts' metal packaging never makes it as far as the recycling bin because the product lifetime is extended through the pack's capacity for reuse. Beautiful packs are often repurposed by consumers, thus increasing the lifetime of the product, in addition to a brand's exposure time to the consumer.

Explore sustainable metal packaging options in Roberts' catalogue, or get in contact to discuss a custom project.

See also

Nothing Sweeter Than Metal Packaging

When it comes to sweets, choosing metal packaging can help achieve the highly sought-after vintage style and add a high-end boutique feel. In addition to the recyclability factor, the use of metal components has the potential to encourage more reuse of packaging once the product has been used up.  Roberts Metal Packaging offers various metal packs suitable with sweets jars including aluminium screw caps with a rolled or straight edge and its Softline collection.

Roberts Metal Packaging and Shea Yeah aluminium metal jars received the Highly Commended Award in the Metal Pack of the Year

Roberts Metal Packaging's 75ml and 50ml jars made from 0.25mm recyclable aluminium were selected from the Roberts Softline Aluminium Jar range, which structurally have soft radii and a smooth texture. The aluminium metal jars received the highly commended award in the Metal Pack of the Year – Promotional, Decorative & General Line category at the UK Packaging Awards 2022 .

  • Jo Webb
  • Product Info
  • English
  • Created 22 Jul 2020
  • Modified 31 Jul 2020
  • Hits 1316