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How to Grow A Lasting Cosmetic Brand

There’s nothing quite as satisfying as bringing a dream project to life and watching it thrive. But in an industry as competitive as cosmetics, launching and growing a brand that sticks around is easier said than done. With thousands of companies vying for the attention of customers, you might be wondering how to build a brand that stands the test of time. In this blog post, we provide our top tips.

22 Nov 23

Four Advances in Packaging Trends (injection molding/3D printing)

Packaging has come a long way over the years. Historians believe that the use of packaging most likely began when people became increasingly nomadic and, therefore, needed ways to protect goods during transport.

15 Nov 23

How to Create Bold Skincare Packaging to Attract Millennials

APG can help brands create products that appeal to the millennial consumer with packaging customization services. From hot stamping and water transfers to embossing, APG has a range of decoration capabilities to ensure your packaging stands out from the crowd.

03 Nov 23

Decoding the Mystery of Tamper-Evident Seals vs. Child-Resistant Closures!

When you stroll down the personal care aisle at your local store or browse through online beauty shops, you're greeted with an array of captivating products. Each of these products has been encased in a packaging type best suited to the formula inside. Tamper-evident seals and child-resistant closures are two essential package features for maintaining product safety. But what are they, and how are they different from one another?

30 Oct 23

PCR Plastic: Advantages and Disadvantages

In a world where our oceans are full of micro and macro plastics, looking for more environmentally-friendly alternatives to single-use plastics is crucial. This is where PCR - short for post-consumer resin – comes into its own. Made from recycled plastics, turning used packaging into PCR prevents plastics from being sent to the landfill by giving it a new lease of life.

23 Oct 23

APackaging Group's Innovative Infinity Pump

APackaging Group's innovative 'Infinity Pump' is an excellent example of how technology can be used to create sustainable solutions. The pump is designed to be compatible with the European recycling goals, making it an ideal choice for brands looking to reduce their carbon footprint.

19 Oct 23

APG to Exhibit at Cosmoprof Asia Expo November 14th to 17th, 2023

A Packaging Group (APG), a well-established cosmetic and beauty company leader, will be attending Cosmoprof Asia from November 14th to 17th, 2023, in Hong Kong. Join APG at the prestigious Hong Kong event and learn more about APG's decades of experience and product line innovations.

06 Oct 23

APG Color Matching and more

When selling your products both in-store and online, packaging plays a crucial role as it's the first thing your customers will see. It's essential to create eye-catching and captivating packaging to attract their attention. At APG, we provide a variety of decoration capabilities that exceed the usual, including color matching, marbling effects, blind embossing, and more.

26 Sep 23

APG Recyclabilty Recognitions

The Infinity line has been recognized with several awards, including the US Plastics Pact Sustainability finalist lotion pump and the BeautyMatters Next Awards' Best Breakthrough Packaging Supplier Finalist airless bottle.

08 Sep 23

APG is Proud to Announce that EcoVadis have Recognized the patented Infinity Line

APG's Infinity Line has received an impressive Bronze sustainability rating from Ecovadis, an internationally recognized provider of business sustainability ratings. The Infinity Line is a diverse range of eco-friendly products that includes lotion pumps, mist sprayers, airless packs, droppers, trigger sprayers, treatment pumps, foamers, and mono-material options.

01 Sep 23

Break Into the Digital World with APG's E-Commerce Solutions

E-commerce and online services are able to revolutionize business models, making goods and services accessible to a global audience. APG understands these benefits and has risen to the occasion to offer an exceptional range of e-commerce packaging solutions.

18 Aug 23

Discover APG's Premium Fragrance Sprayers

APackaging Group is a women-led enterprise with manufacturing facilities in the US and Asia, delivering top-quality products at unparalleled production speed at prices that beat the market standard. Discover APG's premium fragrance sprayers that deliver exceptional fragrance serums. Benefit from fast delivery times and personalized options to get the best fragrance sprayers that exceed your expectations.

15 Aug 23

APG's Innovative Ultra Fine Mist Dispensing Packs

If you need an ultra-fine mist sprayer with a speedy turnaround time, consider APG's fine mist dispensing products. They might just be the perfect fit for you!

02 Aug 23

Unrivaled 30ml Needle Nose Tube

APG's needle nose tube is perfect for skincare and beauty products and is made of LDPE and ABL laminated materials. Facial creams and formulations can be safely dosed in precise areas of the face to apply cosmetics where it is most needed without waste or mishaps.

12 Jul 23

Unlock the Secrets of Perfect Cosmetic Packaging Design

When it comes to designing the perfect product, it’s important that manufacturers consider every element of the product design. Two elements that are often pitted against each other are aesthetics and functionality.

03 Jul 23

Stylish New Airless Treatment Pump Bottles

APG presents stylish new Airless Treatment Pump Bottles available in 30ml, 50ml, and 120ml capacities—a versatile choice for skincare, makeup, and treatment formulations. Decoration options include hot-stamp, heat transfer label, anodized, uv metalized, emboss, deboss, and spray finish.

16 Jun 23

How APG Beauty Packaging Insights Can Transform The Clean Credentials Of Products

As the fight against climate change becomes increasingly relevant, more and more consumers are opting for eco-friendly alternatives to everyday products. Remaining transparent about your switch to eco-friendly packaging choices will offer proof to consumers that you're on a journey to reduce your brand's impact on the environment.

02 Jun 23

World's Promo: 15ml Mono-material Plastic (PE) Recyclable Airless Pack

15ml Mono-material / recyclable PE airless bottle (APG-200147) is ideal for moisturizers, gels, cleansers, sunscreen, and other high-viscosity skincare products manufactured with 100% PE plastic and is easy to recycle after use without disassembly.

22 May 23

APG Q&A: Helga Arminak Shares Her Start In The Packaging Industry and More

Successful founder of APG, Helga Arminak, shares, "In 1999, I used $3,000 of my savings to start my own cosmetics packaging business." and "From there, there was a lot of trial and error, but I never gave up." presently Helga is highly focused on unique, sustainable solutions for cosmetic dispensing closures.

03 May 23

Chic, Clean & In-Stock Cosmetic Treatment Airless Packs

APG presents clean, chic, and In-Stock airless pack solutions for cosmetic brands. These 15ml & 50ml airless packs are lightweight and protect cosmetics from premature expiration.

24 Apr 23

Sustainable Luxury: APackaging Group Masters the Secret of Luxurious, Eco-Friendly Packaging

The United States of America-based cosmetics packaging manufacturer, APackaging Group (APG), helps cosmetics brands to design sustainable yet luxurious packaging for their products.

03 Apr 23

How To Choose The Right Packaging For Your Skincare Products With APG

To help ensure you choose the right packaging for your skincare range, APG has put together a list of factors to consider as packaging plays a crucial role in the skincare industry, as it protects the product from contamination and serves as a marketing tool to attract customers.

10 Mar 23

Connect With APG In Italy At Cosmoprof 2023

Connect with the APG team in Hall 19 - Booth I5 at one of the most significant global events dedicated to everything beauty, COSMOPROF, in Bologna, Italy, from March 16-18, 2023.

08 Mar 23

Red Light Therapy (RTL) Vibrating Massage Applicator + Jar

Thanks to decades of experience and innovations, APG´s unique aluminum blend vibrating red light therapy (RTL) packaging helps brands supply consumers with hygienic beauty products that stimulate and enhance blood flow to treated areas

22 Feb 23

APackaging Group's Mono & Refillable Roll-on Packaging!

APG's mono-material refillable roll-on packaging helps to improve recyclability and achieve determined sustainability goals at home and abroad

18 Jan 23

Made in the U.S.A. Trigger Sprayers

Start a conversation with APG about American-made trigger sprayer closures for consistent spray patterns

09 Jan 23

Refillable Stick Packaging Solutions

APG expands its reusable and refillable packaging solutions for various product applications available from 15g to 75g

28 Dec 22

APackaging Group's Fully Recyclable Infinity Trigger Sprayer!

Versatile and easy-to-use plastic - PP Infinity Trigger Sprayer for PET and HDPE bottles ideal for home care cleaning formulations

16 Nov 22

Eco-Friendly Tubes are 100% recyclable

Infinity Airless Pump Tubes are 100% PE and 100% recyclable. They are ideal for challenging formulas and are ideal for preventing serum contamination.

20 Sep 22

Rigorously Tested 40mm ratchet E-Commerce Foamer Pump

APG´s E-commerce capable packaging can withstand vibration, shock, compression, and pressure changes during shipping

22 Aug 22

What is ‘borderless design’ and how can you use it in your cosmetics business

More customers are looking for new ways to explore cultural sharing. Products, services, and online content now have the power to bring people across the world together and should facilitate this new sharing culture

16 Aug 22

APG welcomes new color cosmetic packaging options!

With a wide variety of make-up packaging choices, APG makes it easy for you to upgrade your color cosmetic packaging.

26 Jul 22

Fully Recyclable Infinity Push Droppers

Infinity Mono-Material fully recyclable push droppers protect and enhance your formulas while helping the environment

05 Jul 22

Stop Serum Contamination with Infinity One Way Valve Tubes

One-way valve tubes control serum flow and block air from returning into the tube packaging, preventing serum contamination and allowing for the reduction of preservatives and active ingredients

28 Jun 22

APG's Infinity Mono-Material Airless Pump Tube

APG's fully recyclable airless tubes protect and enhance your formulas while helping the environment. Ideal for moisturizers, gels, cleansers and other skincare products.

14 Jun 22

APG will be attending LUXE PACK New York 2022

APG is looking forward to meeting the packaging community at LUXE PACK New York 2022

12 May 22

How to create luxe packaging that’s super sustainable

Sustainability is becoming an increasingly important factor for customers and manufacturers when it comes to packaging. With demand rising, brands have to look for ways to make their packaging kinder to the environment. This used to mean making compromises, which many luxury brands didn’t want to make.

04 May 22

Introducing: The Infinity Pump Series

APG's Infinity Pump Series Pump is ideal for HDPE and PET Bottles and Meets HDPE and PET Critical Guidance From The Association of Plastic Recyclers (APR)

26 Apr 22

APackaging Group, Opens New Facility in Ohio To Expand Production and Meet the Needs of a Fast-Growing Industry

The new fully integrated facility will reduce the 25% tariff associated with China production and lead times by 5+ weeks while improving inventory turns and working capital.

23 Mar 22

How Convenience is Being Prioritized in Personal Care Packaging

Customers are now demanding that is more than visually appealing- they want it to be as convenient as possible too.

17 Mar 22

Our Western love affair with K-Beauty

If you produce any type of skincare or personal care item, you are probably well-acquainted with K-beauty by now. For many years, it was more or less of a youth-oriented concept but now it has grown up, creating fans in young and old alike. And with good reason.

13 Oct 20

Using the power of social media marketing for skin care products

You know the impact of social media in today’s marketplace, yet you may not have used it as much as you could to market your brand of cosmetics or skincare products. With the impact of our various social media conduits, marketing your brand is easier than ever. Here are a few ways you can use the power of social media to attract attention to your products.

06 Oct 20

How to create packaging that reflects your important brand

Your brand is your bread and butter as a cosmetics or skincare manufacturer. And the product itself is only part of that brand. The face -- or packaging -- of your product is part of what gets the attention and attraction to your product before it is even removed. Standing out from the competition is often what makes or breaks even the best product.

30 Sep 20

The benefits of stock cosmetic packaging

For companies that need a specific brand presentation but don’t have extensive financial resources to invest in custom molds and tooling, stock products can be a perfect fit. Today, there is the ability to take stock packaging and make it speak the language of your brand without the custom price point.

22 Sep 20

Current In Stock Packaging

APackaging has a variety of packaging currently in stock and available to order, including multiple sized bottles and different dispensing closures.

15 Sep 20

How to choose a packaging supplier for liquid cosmetics

The $532 billion cosmetics industry is a competitive playing field, so you can't afford a slip up when it comes to packaging. Poor design, and low-quality or inconsistent quality materials will affect your sales. APackaging Group highlights the packaging solutions you can count on to stay on top of your game.

09 Sep 20

The best cosmetic container options for your products

Today’s packaging and cosmetic containers must not only fit the personality and packaging needs of the product but, often, they can also convey their own message on who you are as a brand. In fact, product containers should be considered at the beginning of a launch plan to ensure that your brand message is seamless.

02 Sep 20

Natural vs. sanitary - How COVID-19 has changed the way we think about our products

Over the past few years, we have seen a growing trend in sustainability and environmentally clean products. Many environmentally-conscious nonprofits had announced significant steps toward more sustainability and transparency in the beauty and personal care industry bringing large industry players on board.

26 Aug 20

Is stock cosmetic packaging good for your brand?

Stock packaging is no longer considered a low-end alternative. It has the ability to adapt to any brand, yet offer a variety of time to market and cost-savings, making stock a great option for your products.

12 Aug 20

How does your packaging convey your brand online?

Since the inception of e-commerce in the early 1990s, not only has online shopping grown exponentially but, especially during the COVID-19 shutdown, it has been the only way that your customer could get your product with brick and mortar shopping virtually at a halt. And as we see retail morphing in real time and many traditional retailers going away, online presence is more important than ever.

30 Jul 20

Custom Airless Pump Tubes

Fully customizable pumps for all of your packaging needs! Quality & performance is a definite with this pump, at an unbeatable price. Engineered for precise technology with the user in mind.

08 Jun 20

Airless bottles available immediately during COVID-19

If your brand is running out of inventory and needs more plastic bottles quickly, APackaging has the solution to package hand soaps and hand sanitizers. With the current increased demand for products to help combat the spread of the coronavirus, relevant packaging components are also needed in high volumes. Count on APackaging to supply their airless plastic bottles and to do it quickly, as they have already have inventory in stock.

03 Apr 20

Dropper Bottles

Enhance your brand with our dropper bottles. Dropper options include plastic droppers, glass droppers, push droppers, and twist droppers. These droppers are ideal for beauty and personal care.

07 Feb 20

Unique Packaging - Dual Phase Bottles

Dual dispensing technology, which delivers two different formulations either mixed simultaneously or after actuation, allows for the complete customization of fragrances, color cosmetics and skin care products that once required a separation of ingredients.

07 Feb 20

Airless Dual Chamber Bottles - Enhance Your Brand

These bottles come with custom color, finish and printing, perfect for products that require the mix of 2 different ingredients for each pump.

07 Feb 20

Introducing zero leaks & zero hassle E-Commerce Foamer Pumps

Water resistant pump designed to specifically address product leaks due to the back-off of conventional pump closures.

07 Feb 20

E-Commerce Lotion Pumps - The Future of Packaging

Filled product does not require an over-box or any other packing material and can be shipped in a simple labeled plastic bag.Certified to meet ecommerce Amazon 6 Over-Box requirements.

07 Feb 20

#1 Packaging trend of the year - Refillable Bottles

Refillable/Replaceable Airless Bottles - The sustainable way to do airless packaging. A cost-effective, convenient airless option that will give your brand a luxurious feel and help save the planet at the same time.

27 Jan 20

Introducing Our Sleek, New Dry Powder Sprayer

Perfect for any dry powder or glitter products. Fully customizable packaging

24 Jan 20

Enhance Your Brand With Our Airless Packaging Solutions

High-end packaging solution that comes with various designs to meet your aesthetic positioning

24 Jan 20

Simple, but Bold - 4.5 CC Lotion Pump

Fully customizable pump for all of your packaging needs

24 Jan 20

Refillable Packaging - Reusable, Sustainable & Eco-friendly Packaging Solution

Protect the health of the human body by using these durable and reusable glass bottles instead of buying and throwing away disposable plastic bottles.

23 Jan 20

Sugarcane Sustainable Packaging

Enhance your brand with 100% recyclable packaging solutions. Non-GMO certified sugarcane tubes for personal care will enhance your brand and reduce your ecological footprint thanks to sugarcane crops only needing irrigation by natural rainfall.

22 Jan 20

APackaging launches a new website

New website drawn from the inspiration of “Great things are done by a series of small things brought together" – Vincent Van Gough. Cleverly aligning the brand’s bold aesthetic with its refined manufacturing process for all things package related in health, beauty, pets, e-commerce, and industrial; offering sustainable alternatives ‘WHERE PACKAGING COMES TO LIFE’.

14 Oct 19

The new wave of airless design

During any travel, these bottles will prevent any doubt of leakage. The twist lock bottle comes in various sizes and colors. Airless packaging is great for lotions, face creams and serums.

21 Jun 19

Marco Borruso
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Created 29 Aug 2019
Modified 16 Aug 2022
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How to Grow A Lasting Cosmetic Brand

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60/410 Foamer Pump

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