As part of its on-going drive to integrate its new activities and shore up its leadership position on its market, Albéa has announced that its new international website – www.albea-group.com – is now live.

Albéa wants to use this next-generation resource to consolidate the relationships it has with all its stakeholders, while at the same time meeting the requirements of the various segments it serves. One click is all that it takes to enter into Albéa's world and browse its products. The group has given their new website a customer-orientated feel: it provides users with immediate access to its offering of more than 450 products, as well as showcasing all of its latest innovations. New features for selecting products as well as more targeted means for getting in touch mean that our clients and our teams can now be better connected.

The new web platform has also been designed to be more ergonomic, featuring navigation that is more fluid and intuitive. And Albéa's new youthful color scheme features across the whole website, rejuvenating the interface. One of the site's key features is its "responsive design", meaning it can be experienced on a range of different devices, such as PCs, tablet computers and smart phones. With this new interface, Albéa becomes one of the first players on the cosmetics packaging market to create a web solution that its clients can use on the move.

For the first time, Albéa is revealing a little more of itself with this new website – showcasing its expertise, its structure, the services it provides and how it innovates, as well as details of its sustainable development program. There are also specific sections for careers and investors. With this new website, the Albéa group can now show off its whole new "glocal" dimension, through an interface that will appeal to regional brands and major international brands alike.

Albéa is a leading company in the packaging sector, offering a wide range of solutions for the cosmetic, perfume, skincare and oral care markets. With its headquarters in France, Albéa employs 16,400 people and operates 45 industrial sites throughout Europe, the Americas and Asia. 2012 sales are $1.5Billon.

The recent addition of Rexam Personal Care allows the new entity to expand its role as a leading single-source packaging solutions provider and status as a market leader in fragrance pumps, lotion pumps and cosmetic closures -- and the industry leader in spray samplers and one-touch, mechanical foam dispensers, as well as lipstick packaging and mascaras.

Thanks to its strong industrial know-how, Albéa offers its customers high added value products and services, a passion for innovation, global supply chain management and talented, multi-functional teams.