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Albéa supports Cacharel for the launch of Yes I Am, the powerful new feminine fragrance

  • Albéa
Beauty, Personal Care, Fragrances, Female Fragrances, Primary Packaging, Sprays, Closure Components, Collars, Cosmetic Components, Lipsticks, Fragrance Sprayer, Packaging Decoration, Embossing

Cacharel reinvents the fragrance: one of the most powerful symbols of femininity, the red lipstick, is recast as a scent in an all-new perfume design.

Albéa, expert in fragrance cap, developed the delightfully surprising red lipstick cap.

Yes I Am Eau de Parfum is an audacious, symbolic and powerful fragrance that combines the elegance of a lipstick and the sensuality of a fragrance. The Yes I Am scent is dispensed thanks to the lipstick-like spray cap which is composed of six technical components. “Yes I Am” is gently embossed on the collar.

It’s a technological accomplishment that offers optimal function, an instinctive gesture, a sensual moment.

The lipstick-like cap is manufactured at Albéa Parigné, the center of excellence for sophisticated fragrance and skincare caps.

See also

Decor & Development 4.0: Speed, reliability, and flexibility for new Tube developments

In a market with shorter lead-times and smaller order sizes, digital technology is obviously part of the solution – from digital printing to collaborative platforms via data sharing in real-time. Together with our partner and global specialist of the industrial graphic chain Esko, we have developed pre-press tools for digital printing, as well as a collaborative platform to manage projects within our industrial facilities, across sites, and directly with our customers or their design agencies.

  • Brand Launch
  • English
  • Modified 12 Feb 2018
  • Hits 2602