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Ouate selects Albéa's Nea pump

  • Albéa
Europe, France, Switzerland, France, Beauty, Personal Care, Personal Care, Baby Care, Hair Care, Body Care, Primary Packaging, Dispensing Closures, Pumps, Pumps - Lotion

OUATE is a new independent French brand. Astrid Mauduit spotted an opportunity in the cosmetics industry where she was working and decided to launch her own brand especially designed for children. With OUATE, she created a range of playful skincare, body care and haircare products for children aged 4 to 11.

Formulas are respectful of children’s sensitive skin as well as the environment. As of today, the range is composed of 8 products including this facial moisturizing and protective gel called Ma Crème d’Amour. Made of over 97% of natural ingredients, the formula is protected by Albéa’s atmospheric pump NEA. Astrid chose a packaging which is easy-to-use even for the youngest consumers.

See also

Albéa presents its IOB kickstarter: The Onyx + make-up box

Albéa presents its IOB kickstarter: The Onyx + make-up box

Albéa presents its innovative and collaborative offer "IOB Kickstarter", resulting from its Internet of Beauty (IOB) program, which helps brands to digitalize their products and interact with their communities. Developed in collective intelligence with CMSmartconnect - a start-up in consumer purchasing experience and marketing data collection / analysis; the "IOB Kickstarter" offer is available for beauty brands that want to instantly interact with their consumers through packaging linked to their digital adapted content.

  • Brand Launch
  • English
  • Modified 05 Apr 2019
  • Hits 111