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Albéa Travel Designer develops unique partnership with skin care brand Skin&Co Roma

  • Albéa
Europe, Italy, Beauty, Personal Care, Cosmetics, Personal Care, Skin Care

Albéa Travel Designer has developed a unique partnership with the skin care brand Skin&Co Roma to offer passengers the best experience in the air!

With 15,000 people in Albéa Group, working for large and small customers in 60 countries across the world, Albéa Travel Designer facilitates a wide range of brand collaborations, focused primarily on authentic brands which can enhance the user experience.

“Together with Albéa Travel Designer, we can bring the Mediterranean handcrafted experience in the air and around the globe".

The synergies between our two organizations will allow us customize products for airlines and offer the very best to their passengers” adds Gabriel Balestra, Executive Director for Skin&Co.

A shared vision of passenger experience

It’s a true meeting of people sharing a common vision and acting with the same passion to leverage new business opportunities". A smart collaboration between experts: Skin&Co – the booming selective cosmetic brand, Albéa - the leader in primary packaging for cosmetics, fragrances and oral care industry and Albéa Travel Designer - a true player in the airlines market” explains Corinne Brand, Director of Airlines Activities for Albéa Group.

"We are not just looking for a brand’s name but rather a true customer experience".

Offering the passenger the chance to try and enjoy a brand they haven’t come across before but can then go on to buy in the retail market. We aim to reflect the airline as a brand, not as a carrier, matching its brand DNA with that of a skincare or fashion partner” explains Maxime Ridoux, Brand Partnership manager at Albéa.

The best experience!

Skin&Co is an Italian brand specialized in botanical based skin and body products. At the heart of Skin&Co’s luxurious formulas, the Black Winter Truffle possesses powerful antioxidants and anti-aging properties, as well as unique sensorial properties enhancing the natural experience.

See also

Albéa presents its IOB kickstarter: The Onyx + make-up box

Albéa presents its IOB kickstarter: The Onyx + make-up box

Albéa presents its innovative and collaborative offer "IOB Kickstarter", resulting from its Internet of Beauty (IOB) program, which helps brands to digitalize their products and interact with their communities. Developed in collective intelligence with CMSmartconnect - a start-up in consumer purchasing experience and marketing data collection / analysis; the "IOB Kickstarter" offer is available for beauty brands that want to instantly interact with their consumers through packaging linked to their digital adapted content.

  • Brand Launch
  • English
  • Modified 21 Jun 2019
  • Hits 99