Henkel and Weener Plastics (WP) have teamed up to translate a challenging new laundry detergent closure design into reality. The result is an appealing, functional dispensing closure that perfectly complements the newly designed bottle and has the ultimate mix of characteristics: a sustainable system with excellent pouring behavior, suitable for e-commerce use and optimal efficiency in manufacturing and logistics.
To meet the packaging demands of Henkel’s premium brand Persil, WP has developed a two-piece dispensing closure consisting of a spout portion and a cap portion. A separate doser has been designed, which can be used as a dosing device or can be placed directly in the machine. Optimized functionality and attractive aesthetics go hand in hand.
One of the challenges was to prevent leakage at the micro (sealing) and macro (ruptured packaging) levels, which can be an issue during transport. To overcome this challenge, a soft sealing element was integrated in both closure parts to ensure tight sealing during transportation. The product has been tested and approved for highly demanding parcel delivery requirements, proving that Henkel and WP have found the right solution.
Due to sustainability reasons A.I.S.E., the International Association for Soaps, Detergents and Maintenance Products, has initiated a next step to more concentrated liquids in the European market.
Henkel is committed to minimizing the environmental impact of the laundry process, driving the demand for concentrated detergents. This requires smaller dosing volumes and packaging formats. Henkel & WP carried out extensive testing to determine the ideal pouring behavior. The smart spout design helps consumers to dose accurately and enables to empty the bottle completely after the last usage.
The dispensing closure is manufactured in one of WP’s state-of-the-art factories. Highly advanced, fully automated equipment is used to check the product quality of each and every product before assembly of the parts. A high quality, reliable packaging is guaranteed in this way.
Weener Plastics launches sustainable PE CosmoTop tube closure
Weener Plastics (WP) is launching its brand-new range of CosmoTop tube closures, which combine convenience, high quality and sustainability, and have been specially developed for the Personal Care and Cosmetics market. The new range is made of polyethylene in order to realize a mono-material packaging solution in combination with HDPE tubes, thereby achieving 100% recyclability.
EcoVadis awards Weener Plastics silver sustainability rating
Weener Plastics (WP) has been awarded a ‘Silver’ rating by EcoVadis, leading international provider of universal sustainability ratings with a special focus on sustainable supplier management. WP improved its score on all four Environmental, Social and Governance themes once again bringing the company into the top 7% of EcoVadis-rated companies for its industry.
WP endorses the UN Global Compact
As a company that operates on the global market and employs more than 4,700 people worldwide, WP has a powerful awareness of its social responsibility. To empower this, WP has become a Signatory partner of the United Nations Global Compact (UNGC), the world's largest voluntary initiative to implement universal sustainability principles.
Functional, sustainable and cost-attractive: SealPack roll-on
The new proprietary SealPack product technology launched by Weener Plastics, is smart in every way. Choosing an easily customizable roll-on packaging has never been easier as SealPack has a smart, standardized, and affordable tool concept that offers great flexibility for bespoke designs.
WP's Carl aerosol spray actuator is finalist at the 2021 ADF Paris Packaging Innovation Awards
The ADF Innovation Awards aim to identify and celebrate the world's best innovations in aerosol and dispensing systems that have been launched into the market in the past year. One of the four finalists is WP's aerosol spray actuator, Carl.
WP publishes its first sustainability & CSR report
Weener Plastics has published its first Sustainability and Corporate Social Responsibility Report. The report clearly states the targets we have set ourselves in our journey towards a circular economy. It also offers examples of products and business changes that demonstrate our strong progress towards our targets and the business processes that we will utilize.
Weener Plastic Ibérica has been ISCC Plus certified
Weener Plastics (WP) has now received the ISCC Plus mass balance certification for its site in Maçanet de la Selva, Spain. This means this site can now offer its customers high-performance plastics made from renewable attributed raw materials in the same good quality as fossil-based plastics.
WP launches first 100% recyclable dispensing valve
Following extensive research, trials, laboratory tests, and consumer reviews, WP’s Innovation & Development team has created a 100% recyclable valve that offers fully controlled, clean dispensing. WP’s fully recyclable valve is made of a specially developed material. This enables full recycling with polyolefin waste streams – regardless of the bottle material.
Weener Plastics receives ISCC Plus accreditation
Weener Plastics believes in a circular economy and is committed to reducing the use of fossil feedstock. The company has received the International Sustainability and Carbon Certification (ISCC) Plus accreditation for its use of sustainable raw materials.
Carl, a dual spray actuator for optimal freshness in shoes
Need to freshen up shoes after intensive activity? Weener Plastics (WP) has developed Carl, a smart shoe deo spray concept with two sprays circulating in opposite directions. In addition, Carl is a very sustainable solution. It has been especially designed to be produced from Post Consumer Recycled polypropylene.
Weener Plastics joins the Amazon Packaging Support and Supplier network
Global packaging manufacturer Weener Plastics has become an official participant in the Amazon Packaging Support and Supplier Network (APASS). The company is experienced in designing, developing and manufacturing rigid plastic packaging that meet demanding e-commerce delivery circumstances. Accordingly, Weener Plastics is pleased to be qualified as a member for Amazon's Frustration-Free Packaging Programs.
New Guhl packaging helps Kao reach sustainability goals
Sustainability is the most important topic in the plastics industry. Brand owners and plastic packaging manufacturers are eager to reduce the environmental footprint of plastic packaging. Kao has great ambitions in this area. The Japanese personal care manufacturer is introducing rPET bottles for its renowned hair care brand Guhl, manufactured by Weener Plastics.
Weener Plastics’ Eco Green Tube - Making the difference
The inventive development team at Weener Plastics (WP) in Brazil developed the Eco Green Tube, an environmentally-friendly, mono-material squeeze tube for Personal Care solutions. Sustainability was the key challenge for the development of this standard 40 mm tube, being the first real “green tube” in the market. With a production base in Brazil, the Latin-American market is targeted.
Weener Plastics thinks green, serving up sustainable solutions for environmentally conscious customers
As pressure to ‘think green’ escalates through the roof, sustainability continues to be an integral part of Weener Plastics’s strategy. Boasting unrivalled technological competences, the company develops packaging components for the personal care, food & beverage, and home care markets, working incessantly towards minimising its carbon footprint. Ilona Vermeer underscores the importance of sustainability solutions for Weener, explaining how it is determined to make the plastics packaging industry circular in the next years.
Weener Plastics' attractive spray cap for new Nivea deodorant packaging
For many years, Nivea has been Beiersdorf’s loved and always reliable global skin care brand. Great care was taken in selecting a packaging supplier for their new female deodorant and anti-perspirant range. Weener Plastics (WP) was chosen to design, develop and manufacture the new twist-lock spray cap, including development and manufacturing of the tooling.
Weener Plastics to acquire Proenfar
Weener Plastics (WP) Group acquires Latin American packaging solutions provider Proenfar from Altra Investments. The agreement was signed on 23 April 2018. With this acquisition, plastic packaging supplier WP continues its expansion in emerging markets and strengthens its product portfolio. The parties have agreed not to disclose the purchase price. The transaction is subject to customary closing conditions.
Weener Plastics acquires Artpack in Russia
Plastic packaging supplier Weener Plastics (WP) Group, headquartered in the Netherlands, has acquired bottle manufacturer Artpack Ltd in Russia. The transaction closed on 20 February 2018 for an undisclosed amount. This acquisition fits perfectly within WP’s global expansion strategy.
Weener Plastics adopts pioneering approach with PCR
Driven by innovation and the ambition to push boundaries, Weener Plastics (WP) has initiated a variety of circular economy programs. One of these initiatives is the introduction of non-food standard caps and closures made from up to 100% Post Consumer Recycled (PCR) polypropylene.
Multiple awards for Nivea packaging with Weener Dispensing closure
Nivea Hand Care’s alluring packaging isn’t just pleasing to look at. Picking it up is almost irresistible – and delivers a pleasant consumer experience. That is why the appealing packaging has received several awards in 2017, such as the Red Dot Design Award for Communication Design and the German Packaging Prize. A welcome compliment for the hinged dispensing closure produced by Weener Plastics, which is functional, convenient, reliable and attractive.
Weener Plastics acquires Orange Products Brazil
Weener Plastics (WP), headquartered in The Netherlands, has acquired the shares and operations of Orange Products Plasticos Ltda in Brazil (OPB) from Orange Products Inc (OPI) and C-Pack, its current shareholders. The transaction was closed on 11 October 2017 for an undisclosed amount. This acquisition is in line with WP's M&A strategy.
Successful launch for premium cosmetics with CosmoTop tube closures
Visual quality, sustainability and convenient handling is why renowned brand owners have chosen Weener's new CosmoTop tube closures. The alluring dispensing closures combine weight reduction with proven consumer benefits whilst giving the package an attractive look. CosmoTop lines stand for upmarket tube closures and benefit from two lid design options.
Weener Plastics presents new corporate identity, HQ and name
Weener Plastics is strengthening its well-established position as a strong, competent and reliable full service global supplier of innovative plastic packaging solutions. Therefore, it is implementing a new corporate identity, the HQ is being relocated and several name changes are being executed.
Weener acquires Brazilian molding activities
Weener Plastic Packaging Group (WPPG) has acquired the shares of its joint venture partner Globalpack and currently owns 100% of Weener Globalpack Indústria Plástica Ltda in Jaraguá, São Paulo, Brazil. The plant produces plastic packaging components for deodorants and antiperspirants. The company has been renamed and will operate as Weener Indústria Plástica Ltda from now on.
CosmoTop tube closures, a new level of quality and appearance
In recognition of market demands for innovative and superior quality tubes closures, Weener has developed a family of attractive tube closures called CosmoTop. These are available in several diameters, designs and surface finishes. Various smart features with additional consumer benefits were incorporated in this development.
- Jo Webb
- Brand Launch
- Created 12 Jul 2018
- Modified 12 Jul 2018
- Hits 3158