A new tub from Berry Superfos for one of the UK’s most popular spreadable butters has achieved a 9% weight reduction while delivering increased efficiency on the filling line and incorporating an attractive new look. The need for new tooling for the production of the 500g polypropylene tub for Arla Foods UK’s Anchor Spreadable brand resulted in the company re-evaluating the tub and the processes connected to it.
Tubs Packaging News
Tangerine Confectionery was looking for a high-quality, colourful, and creative pack to re-launch its Barratt seasonal range of the UK’s favourite sweets. The vivid colours of the SuperLift® tubs, made of widely recyclable polypropylene, provide strong shelf standout and have generated fantastic in-store backing with feature space and promotional support, which has led to an increase in demand for the sweets.
The EasySnacking pot from RPC Superfos is providing a Norwegian dairy with an innovative and image-enhancing packaging solution. Organic dairy Rørosmeieriet was seeking a pack that would support the creative profile of the dairy. The company is now using the sleek EasySnacking pot for its Niste range of yoghurt with muesli topping, as well as for sour creams.
The relaunch of a popular Slovenian chocolate spread in RPC Superfos’s SuperLock pot has created enhanced on-shelf appeal and contributed to good sales progress. The eye-catching artwork for the pots features a cute cartoon character, and thanks to the advanced in-mould labelling technique from RPC Superfos, the graphic detail is rendered to perfection.
Two variations of a bespoke tub from RPC Superfos, one featuring a lid from RPC Bebo, are being used for a new spreadable butter from Müller Group, Germany’s largest dairy company.
A French producer of regional cheeses has given the packaging for one of its speciality products a makeover with the help of RPC Bebo Bouxwiller. Les Fruitières du Vallon de Sancey is an agricultural cooperative located in the North of the Doubs region of France, at the foot of the magnificent Château de Belvoir.
SuperLock is by far one the most exciting innovations to be added to RPC Astrapak's growing range of market leading products and presents a very low Oxygen Transmission Rate (OTR). Allowing for both hot and cold content filling, the product is virtually limitless in its applications offering ambient temperature shelf life to a broad range of food products with a long shelf life. The secret to this advanced shelf preservation is the combination of an oxygen barrier on all surfaces with a membrane seal, offering a powerful sealable container.
Achieving easy container access while disrupting the category to deliver the best possible consumer experience was the objective and the result of a highly engaged and collaborative partnership between Performix and TricorBraun for the launch of the Performix Iridium line.
Swedbrand has been collaborating with Beech’s since mid 2016 to help them fulfil their vision of having their products on the shelf of additional large retailers.